Events

Red Bull Cliff Diving 

Athens Voice cover illustration for Red Bull Cliff Diving final in Vouliagmeni Lake, Athens 2009.

TV spot concept

Concept plot and illustration storyboard for a Red Bull TV spot. Self sarcasm is one of the brand’s main elements, and always the key concept for its TV spots.

Storyline: Pegasus, the legendary winged horse is depressed and visits his psychiatrist. He claims he’s no longer special, as now everyone can drink Red Bull and ‘get wings’.

Red Bull Donkey Cross

Greece specific event, located in traditional Greek villages. Following the brand’s self sarcasm element, riders compete in a mix of enduro motorbike and donkey riding to cross difficult trails within the village and surrounding areas. Event ideation and branding.